Introduction To get the data you need to know, you have to create a survey that asks the right questions. Stick to One Issue Each survey should be on only one topic. What to Ask Your questions shouldn’t be open-ended, leading, or potentially offensive to your...
Introduction There are 5 great ways to research your market online aside from basic keyword research. Online Surveys Online surveys allow you to ask your market questions anonymously and much of the process can be automated. Blog Questions You can ask questions on...
Introduction Market research helps you create a profile of your perfect customer so that you can formulate your business strategies with precision. Quantitative vs. Qualitative Data Quantitative data looks at the big picture and yields statistical results that show...
Introduction Every business needs a target market in order to focus its marketing efforts effectively. What Is a Target Market? A target market is a clearly defined group of people for you to direct your marketing efforts to. Why Laser-Target Your Market? In...
