Offline Methods for Conducting Market Research

Offline Methods for Conducting Market Research

Introduction You can do a great deal of market research on the Internet, but it’s no substitute for offline research techniques. In-Person Surveys In-person surveys are usually conducted one-on-one in shopping centers or other public places. Focus Groups A focus...
Keeping Track of Your Changing Market

Keeping Track of Your Changing Market

Introduction People’s tastes change and you need to keep researching your market. Conduct Regular Market Research Make market research a regular part of your business’s operations. Improve Your Offerings Use the data you gather to improve your products and...
How to Use Email to Better Understand Your Market

How to Use Email to Better Understand Your Market

Introduction Email is a cheap, easy and fast way to find out more about your target market. Email Makes It Easy Email surveys are extremely easy for both you and your respondents. Opinion Surveys by Email Opinion surveys require a little more from your respondents but...
Learn about Your Market through Your Blog

Learn about Your Market through Your Blog

Tips from CBU’s Target Marketing Report. You can find out all kinds of information about your target market through your blog. Ask a Question End your blog posts with a question and encourage your readers to give their two cents. Always Answer Comments Reply to...